We aim to help companies with simple, remarkable ideas to shape brands.
Core Desk understands that branding is more than just a logo or a cool font; we see it as a process of strategy and design working together in harmony to create something memorable. A brand is how you feel after you’ve interacted with a company. It stems from internal company culture all the way to consumer-facing interactions. That’s why we focus our creativity on impact ideas for design, before executing and weaving those into organizations.
WHAT WE DO
Our skills are specific and fine-tuned. We are specialists, not generalists. We build identities and experiences to elevate and empower organizations.
WHY WE DO IT
We believe in the power of design. We thrive on building relationships and helping good people and organizations succeed through a collaborative process.
WHY WE DO IT
- Own The Work
- Lead With Courage
- Strive For Excellence
- All Over Ego
- Assume The Best
- Empathy In Action
A brand’s story has the power to connect companies with audiences. When it comes to digital reality, brand strategies that focus on the interaction with real people have never been more important.
Our approach to branding is all about cutting through the clutter to create clarity. We help brands clarify who they are and what they stand for and express it in the simplest way. Modern brands are easy to understand, authentic and exceed the expectations of their customers at every touchpoint.
“Today’s consumers don’t just buy a brand, they join it. This is why the best brands are simple ones: they’re easy to understand and impossible to ignore.”
THE DIGITAL AGE
Anyone with an internet connection can start a new business these days, which means the market is flooded with competition. The best way your company can set itself apart is by creating an experience people will love. The recent successes of brands like Uber, Dollar Shave Club and Casper prove that having a strong brand works, even in 2019.